With the car shopping experience going nearly fully digital, having good online content has never been more important for dealerships. And research is showing that video should play a major role in new content development. According to a recent report by ClickZ, 80...
According to the Wall Street Journal, the average age of vehicles on the road in the U.S. rose just above 12 years to a record 12.1 years last year. This can be attributed to higher car prices as well as higher car quality. Average vehicle age has been increasing...
It was expected after the second quarter of 2021 that the chip shortage would get better, but according to a report by Chris Isidore for CNN Business, the chip shortage, along with other supply chain issues, are having a worse impact than experts originally predicted....
According to a report by CNN Business, used car prices may finally have reached their highest point. Earlier this year, used car prices increased sharply — rising 30% between March and June, the highest three-month increase the U.S. has seen according to government...
As if advancements in technology haven't already been shaping retail for years, thanks to the COVID-19 pandemic, things are changing more rapidly than ever before. Not only has ecommerce boomed to unprecedented levels, but customers’ expectations for their experience...
In light of the latest pandemic consumer trends, in particular the boom in ecommerce and higher customer experience standards, many dealers are looking at how they can capitalize on these trends to stand out from the competition in 2021 and beyond. Here are some ideas...
Thinking about adding an online retailing experience? It’s a smart move for dealerships and OEMs in 2021, given the recent boom in ecommerce and the latest research from McKinsey reporting growing consumer interest in conducting the automotive sales process online. As...
In their latest survey, “How consumers’ behavior in car buying and mobility is changing amid COVID-19” McKinsey reports several key trends that have emerged as a result of the COVID-19 pandemic. Consumers were surveyed around the globe in the U.S., UK, Germany,...